The Anticipated Return of the Air Jordan 3 Retro ‘Fear Pack’

The sneaker world is once again abuzz with the announcement of the return of the classic Air Jordan 3 Retro ‘Fear Pack’. Unveiled as part of Jordan Brand’s Holiday 2023 lineup, the return of this iconic footwear is much awaited by sneakerheads and Jordans enthusiasts alike.

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A Trip Down Memory Lane

Originally launched in 2013, the Air Jordan 3 Retro ‘Fear Pack’ comes as part of a larger collection that includes the Air Jordan 4 and Air Jordan 5. Jordan Brand’s “Become Legendary” marketing campaign from 2008 inspired the set.

The iconic “Look Me in the Eyes” commercial introduced the campaign featuring Carmelo Anthony, Derek Jeter, Rip Hamilton, Joe Johnson, Ray Allen, and Chris Paul in congruence. This retro of the Air Jordan 3 ‘Fear’ pays tribute to that rich heritage.

The Sneaker Design

The Air Jordan 3 Retro ‘Fear Pack’ boasts a luxurious Dark Grey suede upper, showcasing the premium quality associated with the Jordan Brand. The sneaker features a distinctive speckled Black and White midsole at the back, perfectly balanced by a Black rubber outsole.

Adding to the allure of the sneaker are the eye-catching Total Orange accents, creating a striking visual contrast. The specially crafted insoles bearing a powerful quote from the memorable “Look Me In My Eyes” commercial: “I’m scared of what I won’t become, and you’re scared of what I could become,” are one of the unique features of this release.

The Release Details


The highly coveted sneaker is poised to storm the stores on November 25, 2023, at 7:00 AM PST. Select Jordan Brand retailers in-store and will release it. At a retail price of $210, people expect this highly desired sneaker to sell out fast. A raffle is currently being held on for anyone looking to grab these kicks before prices soar. Click here to be directed right to the draw!!

The Full-Family Size Run

Adding to the excitement, the Air Jordan 3 ‘Fear Pack’ will be available in a wide range of sizes, catering to the whole family. Whether you’re a seasoned sneakerhead or a young enthusiast starting your collection, there’s a pair for everyone.


In conclusion, the return of the Air Jordan 3 Retro ‘Fear Pack’ is a momentous event for sneaker lovers worldwide. With its rich history, premium design, and powerful message, this sneaker is more than just footwear – it’s a statement. So gear up and get ready for the drop!

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